Christmas Marketing Strategies Week 2
SHOWCASE YOUR BRAND VALUES ON SOCIAL MEDIA Focus on building your brand and sharing its values. The only way your consumers and locals will know what you’ve been up to during the pandemic is through social media, so use it to showcase everything you’ve been doing. Think about your social media strategy for the festive period and take this time to build up an authentic relationship with your consumers to allow them to understand your values.
GIVE BACK TO YOUR COMMUNITY
How you've helped the community and people during COVID-19 will make a significant impact on your potential customers. They're more likely to remember, follow or purchase from you when they can trust you’re a brand that connects with its community and customers.